Welcome to the MyChainReaction blog; more stories about supply chains and why they matter.

Force Friday


Star Wars: The Force Awakens global toy unboxing live: Disney cashes in early on $20bn merchandise market with ‘Force Friday’

Read More...

Bake off inspires amateur bakers to spend, spend, spend


With the third episode of this season's bake off airing tonight what will it inspire you to bake and perhaps more importantly buy to bake with. Whe

Read More...

Supply chain’s dirty secrets


Farmers have been leading cows into supermarkets and emptying shelves in the dairy aisle, to protest

Read More...

Milk crisis


With dairy farmers back in the news again this week over the price they receive for the milk they produce, more of the public seem engaged with their

Read More...

Supply chains why getting in the middle of a chain reaction matters


WMG, at the University of Warwick, is spearheading a national research study to highlight the crucial role supply chains play within the British econo

Read More...

Just the Tip of the Iceberg


Kate Winslet (Rose): Excuse me, Mr. Andrews, but I've been doing the math in my head and it seems that with the number of people there are on boar

Read More...

Operation Stack


As the dust settles on the recent M20 chaos, Operation Stack threatens continuing misery for hauliers, holidaymakers and local homeowners alike. I

Read More...

Great British Bake Off


The Great British Bake Off made a welcome return to our screens last week, have you ever considered the huge impact that the show has had on our live

Read More...

Invite your friends to share their MyChainReaction story